Matthew McConaughey Testifies In New Wild Turkey' Global Advertising Campaign
by Marina Kennedy - September 14, 2017 Matthew McConaughey is back at the helm of Wild Turkey Bourbon's advertising, ready to testify in his newest creative effort for the iconic bourbon. Wild Turkey today unveiled its second television commercial directed by and starring the Academy Award -winning actor. The commercial, created in p...
Tito's Vodka Mogul Takes a Shot at Film with THIS SIDE OF THE DIRT
by A.A. Cristi - April 26, 2017 Tito Beveridge, owner and founder of Tito's Vodka, and all around Renaissance man, (from geophysicist to microdistilling pioneer,) wrote a play that was first produced in Austin, TX in September of 2015. That play then became a film directed by filmmaker Ty Roberts made with a small budget and stell... 
Conor McGregor Launches Proper No. Twelve Irish Whiskey
by Marina Kennedy - September 17, 2018 Eire Born Spirits today announces the launch of Proper No. Twelve Irish Whiskey. Mixed Martial Arts (MMA) Champion and one of the world's most iconic athletes, Conor McGregor, is the founder, chairman and majority owner of the company. McGregor is proud to introduce this exciting Irish whiskey t...
Introducing American Honey Sting: New Ghost Pepper Bourbon Liqueur Packs a Punch With Its Sweet Heat
by Robert Diamond - October 07, 2014 The latest entry from American Honey will only "Sting" a bit. Rolling out this fall, the original honey Bourbon liqueur, will introduce American Honey Sting a tantalizing combination of Kentucky Straight Bourbon Whiskey and pure honey with the kick of one of the world's hottest chili p...
BOMBAY SAPPHIRE Gin Wastes Nothing With New Biomass Boiler
by Robert Diamond - March 10, 2015 BOMBAY SAPPHIRE gin exercises its ability to "waste not, want not," as the Bacardi-owned brand makes sure nothing is squandered at its new distillery at Laverstoke Mill. Sustainability is literally all in a day's work at the distillery and brand home, tucked away in the picturesque Eng... 
MODERN MEXICO, A Guided Rare Mezcal Tasting & Contemporary Classical Music Performance Coming to NYC
by Macon Prickett - March 28, 2018 Unison Media, the WFMT Radio Network, and Access Contemporary Music are excited to co-present an evening celebrating Cinco de Mayo on May 1, with a guided tasting of mezcales from the private collection of Alejandro Aispuro at The Bowery Electric, followed by a live, on-air concert of Mexican contem... 
Long-Awaited Budweiser Reserve Copper Lager Arrives on Shelves
by Marina Kennedy - August 23, 2018 Today, Budweiser and Jim Beam Bourbon officially unveil their highly anticipated collaborative brew Budweiser Reserve Copper Lager. The new beer celebrates two all-American brands that survived Prohibition and have thrived in their respective businesses for a collective 365 years. The third installm...
Animal Planet to Premiere All-New Series ALASKA PROOF, 1/14
by Caryn Robbins - December 17, 2015 With the premiere of ALASKA PROOF, Animal Planet pours the spirit of Alaska into an eight-part series that spotlights a different kind of spirit - the kind we drink! Wet your wild whistle beginning Thursday, January 14, at 9 PM ET/PT....
WhistlePig Becomes Premier 'Grain-to-Glass' Whiskey Operation With the Opening of Its Distillery
by Robert Diamond - October 14, 2015 SHOREHAM, VT - WhistlePig is proud to announce the opening of its brand-new distillery in a converted 100-year-old barn on the WhistlePig Farm in Shoreham, Vermont. The distillery will make WhistlePig one of the few American whiskey companies to conduct the entire whiskey-making process in one place...
Timber Creek Distillery releases world's first Bourbon Blending Kit
by Marina Kennedy - November 10, 2016 Timber Creek, Florida's fastest growing distillery is launching the whiskey industry's first and only Bourbon Blending Kit.The limited edition gift set features a selection of 100 percent single grain whiskeys and Timber Creek's Bourbon Blending Guide allowing consumers to create their o...
Paul John Indian Single Malt Whisky Launches in the United States
by Marina Kennedy - July 05, 2016 John Distilleries Ltd. (JDL), one of the world's leading specialists in the creation and production of Indian distilled beverages, has launched Paul John Indian Single Malt Whisky in the United States....
Tequila Herradura Unveils Fifth Limited-Edition Colecci'n de la Casa, Reserva 2016 - Port Cask Finished Reposado
by Marina Kennedy - November 15, 2016 Tequila Herradura, crafted by the last true tequila-producing hacienda on the planet, announces the release of the fifth Coleccin de la Casa, Reserva 2016 Port Cask Finished Reposado, a reintroduction of the critically-acclaimed Coleccin de la Casa, Reserva 2012. The ultimate holiday gift for tequil... 
JIM BEAM Unveils Jim Beam Vanilla, Continuing a 222-Year Tradition of Exploration
by Marina Kennedy - August 10, 2017 Jim Beam, the world's No. 1 bourbon, officially announced the latest addition to its flavored portfolio, Jim Beam Vanilla. Jim Beam Vanilla blends Madagascar vanilla bean liqueur with classic Kentucky straight bourbon whiskey...
Van Gogh Vodka 'Gives a Damn About Equality' with Continued Support for Cyndi Lauper's True Colors Fund
by Robert Diamond - June 27, 2014 Van Gogh Vodka has shown its 'true colors' beyond the flavorful line of vodkas by being a proud partner of the True Colors Fund since 2011. As a supporter and advocate of gay rights, Van Gogh has had a consistent role with the advocacy group, creating a vibrant campaign within this longstanding part... 
WhistlePig Releases The Boss Hog V: The Spirit of Mauve
by Marina Kennedy - September 06, 2018 Today, WhistlePig Rye Whiskey announces the release of The Boss Hog V: The Spirit of Mauve, the fifth edition of their most profound whiskey. As the biggest and best expression of WhistlePig, The Boss Hog is only produced when the brand feels they can create something superior to anything they have ...
Patr'n Tequila and Acclaimed Filmmaker Guillermo del Toro Create First-of-its-Kind Collaboration
by Marina Kennedy - July 24, 2017 Guillermo del Toro, the Oscar-nominated and widely celebrated Mexican film director, designer and screenwriter, has brought his creativity to an unlikely canvas: a partnership with Patrn Tequila, launching today on "International Tequila Day."... 
The Glenlivet' Launches New Mystery Limited-Edition Single Malt Scotch Whisky, The Glenlivet Code
by Marina Kennedy - March 31, 2018 The Glenlivet takes whisky enthusiasts on a journey of discovery, while also putting their single malt knowledge to the test with the U.S. launch of limited-edition The Glenlivet Code, a mysterious single malt introduced without cask information or tasting notes. Inspired by the iconic British Code ... 
HOLIDAY GIFTS for the Host or Hostess
by Marina Kennedy - November 18, 2017 Don't arrive empty handed. Pick up a gift of wine, spirits, sweets, coffee or tea to please the gracious hosts and hostesses that have invited you for Thanksgiving dinner. And if you're dining at home, these items will delight your guests....
George Dickel Adds Un-Aged Whisky To Portfolio With Foundation No. 1 Recipe
by Robert Diamond - December 18, 2013 When George A. Dickel began distilling whisky in 1870, his product wasn't stored away in barrels and left for years to mature. Instead, it was enjoyed soon after distillation to meet the demand of Dickel's customers who enjoyed his smooth sipping spirits. This corn-forward recipe that would ... 
Matthew McConaughey Teams With Bourbon Hall Of Famer To Launch New Wild Turkey' Longbranch
by Marina Kennedy - April 12, 2018 ... 
Farm to (Tray) Table Options Take Off on United Airlines' Spring Menu
by Marina Kennedy - March 03, 2018 United Airlines has expanded menu selections for the Snack Shop and Bistro on Board and created a brand new menu for customers flying from Canada to the U.S. Additionally, starting this summer, the exclusive vodka brand offered on all of the airline's flights worldwide will be Wheatley Vodka, a ...
Mila Kunis Kicks Off Chicago Cubs Partnership with JIM BEAM GAME 7 BATCH
by Marina Kennedy - April 24, 2017 Kicking off their first season as Official Bourbon of the Chicago Cubs, Jim Beam Bourbon is releasing Jim Beam "Game 7 Batch," a limited edition expression and commemorative label featuring bourbon that completed its 4 years of barrel maturation the history-making date of the Cubs' Game 7 World Cham...
Award-winning Yolo Rum Teams With Top-flight Distributor Mexcor International
by Marina Kennedy - January 15, 2018 Yolo Rum is delighted to announce a new distribution partnership with Mexcor International Wine and Spirits in Florida. The distributor will carry the three Yolo Rum signature linesYolo Rum Gold, Yolo Rum Silver and Yolo Rum Clear. Looking to expand its footprint in Florida and other states in 2018,...
Joseph Magnus Bourbon Wins Gold and Best in Class at U.S. Spirits Competition
by Marina Kennedy - April 07, 2016 On the heels of winning Double Gold and Best Special Barrel Finished Bourbon at the 2016 San Francisco World Spirits Competition, Jos. A. Magnus & Co. was awarded Gold, Best in Category, and Best in Class for its triple-cask finished Joseph Magnus Bourbon at the American Distilling Institute'...
Diageo Releases HAIG CLUB, A New Single Grain Whisky, in the United States
by Robert Diamond - December 15, 2014 Diageo, a global leader in beverage alcohol, today announced the U.S. launch of HAIG CLUB, its new Single Grain Scotch Whisky. The distinctive and sophisticated new whisky, developed in partnership with global icon David Beckham and British entrepreneur Simon Fuller, is now available across the coun... |
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